In November, Cryptocurrency, the largest cryptocurrency trading and trading platform, announced a multi-year partnership with the famous Portuguese soccer club FC Porto. The highlight of the deal is that the cryptocurrency exchange will be the partner of the club's official fan token.
It's time for Coin and FC Porto to prepare to showcase their partnership through an extensive effort. This will bring interactive and social tokens to their fans. Fan tokens were distributed by the team after the win against CS Marítimo.
– Advertising –
Details of the deal between the soccer team and the Global Exchange include an exchange sponsorship that appears on the back of the team's jersey. The agreement is in effect from the 2021-22 season through the entire soccer campaign. For the next few seasons after that, the Exchange's branding will be determined to appear on the sleeves of the team's official jerseys.
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On the other side of the deal, the Portuguese football team decided to get a fan token. The coin will act as the Launchpad for the PORTO token. There are reports that this will enhance the soccer club's brand and improve the fan engagement experience. Some of the utilities include participation-based rewards and unique, interactive and gamification.
Now that the partnership is live, the fan token PORTO is available on the Cryptocurrency Exchange platform. The token will be available to fans of the soccer club as well as general cryptocurrency users.
Coin also struck another deal with Dragões, a famous European soccer club. This deal gives Coin a sponsorship, which will then display its branding on the back of the players' shirts for the first season, and then on the sleeves for the upcoming season.